Offshore outbound appointment setting providers in the Philippines specialize in delivering cost-effective and efficient appointment setting services in business-to-business sectors. They run specialized outbound operations that focus on providing appointments to clients.
Appointment setting providers have variations. Some have small operations of around twenty people while others have larger capacities. There is also offshore outbound appointment setting providers that has the ability to offer more telemarketing services aside from appointment setting. It may be lead generation, market research, etc.
The firms use their expertise in appointment setting and their professional approach to identify and secure business opportunities in the form of either phone sales appointments or face-to-face meetings.
Lead generation providers utilize the skills and talent of people, and the latest telephony telemarketing technologies to provide quality appointment setting solutions to their clients. Agents receive sufficient training in call handling and securing qualified appointments by asking the right questions and listening to the clients’ needs.
Lead generation companies use a prospect approach where the decision makers can understand the client’s message and proposition quickly. This way, the prospects does not simply decline the offer, but actually considers the use of it. When an agent effectively grabs the interest in the prospect, it results to better quality appointments.
Appointment Setting Process
Typically, offshore outbound appointment setting providers in the Philippines follow a standard process in setting up appointments with decision makers in companies of any size across various markets.
For small and medium-sized enterprises, appointment setting companies makes use of a process that involves cold calling to verify who the decision maker is. If possible, they will make an initial contact and do general qualification. Usually, it will take up to three calls to reach the decision maker. The agent will send an information pack to the client over email. Subsequently, makes a follow-up call to further qualify the prospect and then ask for the appointment.
For large corporate offices, the process becomes more complex because it will be tough to identify and reach high-level decision makers. Appointment setting in this case will require more effort and persistence from the agent. Sometimes businesses will require offshore outbound appointment setting providers to supply written communication expressing the intent of the caller before any personal appointments can be scheduled.
In cases when the agent cannot identify who the decision maker is in a certain organization, appointment setting firms will refer to available lists of C-Level contacts. Often, the process starts by sending a letter to the executive assistant of the decision maker to request for a referral to the correct person. Sometimes, though, a letter is not necessary but the agents have to research through the internet to get the names of relevant contacts.
Once decision makers are identified appropriately, the agent makes a follow-up call to the executive assistant to get the contact details of the client and possibly ask to be transferred to the decision maker. If this attempt is not successful, some companies find it necessary to write a letter to the decision maker to introduce the company and state that the agent will make a follow-up call on specific date and time.
Sometimes, though, the executive assistant will transfer the call to the decision maker’s voice mail. When this happens, the agent will leave a message again expressing the purpose of the call and leaves his or her contact number. Usually, agents are able to reach the decision maker after several attempts. Upon reaching the decision maker, the agent will then do the necessary qualification, email the prospect the client’s information pack, and set the sales appointment.